Posted by: Katie Zinn | February 3, 2012

Happy Hour: Hot Spots for Sweethearts

As we’re now in the final countdown to V-Day (mark your calendars, boys: we’re less than 2 weeks away), the ladies of Olson have love on the brain and plenty ideas for those of you who do, too. The Valentine’s Day  love is soon to be sweeping the Valley and there’s plenty going on for sweetheart celebrations and things for those who’d rather revolt form champagne and roses, too.

Dining

Romance in the Desert at El Chorro

With its spectacular mountain views, charming historic surroundings and a special “Romance in the Desert” menu, El Chorro is sure to inspire those passionate for fine food – or each other. Created by Executive Chef Charles Kassels, the  menu features an array of romantic options including Hearts of Romaine with lobster vinaigrette or Roasted Valentine Pepper Bisque with crispy red beets, a Lovebird Duo of pan-roasted chicken breast and leg confit with herb crust; a Center Cut Filet with Sweet(heart) Potato Gratin and Chilean Sea Bass with Wild-for-you Mushroom Ravioli. For dessert, Chocolate Hearts features a dark chocolate cake served with white chocolate mousse and milk chocolate ganache.  As part of the El Chorro tradition, the menu, which is priced at $98 for two excluding tax and gratuity, will include El Chorro’s Famous Sticky Buns.  A special menu of wine pairings is also available for $25 per person.

A View to Romance

Breathtaking views and exceptional cuisine makes Different Pointe of View an ideal date spot for Valentine’s Day. This year, the AAA Four-Diamond restaurant is featuring a five-course, prix-fixe menu for the romantic holiday. Tempting menu options include: Cedar River short rib ravioli, the restaurant’s signature lobster bisque and citrus scented olive oil poached main lobster. And of course, no V-Day would be complete without some sweets; delicious dessert options are available too. Valentine’s Day dinner is priced at $99 per person for those booking for the 5 p.m. seating and $110 per person from 5:30 to 10 p.m. Wine pairings are available for an additional $40 per person.

Anti-Valentine’s Day Dinner
No date?  No worries! Valentine’s Day isn’t just for lovebirds at Rico’s American Grill. Those foodies flying solo on Feb. 14 will find a fantastic prix-fixe menu perfect for those celebrating their singlehood. The menu will include risotto sushi rolls with gingered onion, spicy deviled eggs with jalapeños and charred romaine spoons with pork belly, smoked tomato and tri-pepper hollandaise. The “Down with Love” anti-Valentine’s Day dinner is priced at $42 per person and there won’t be any candlelight or a rose in sight.

Spa-ing

Wine, Roses and Romance at Jurlique Spa
Bathing in red wine may well be the only thing more blissful than drinking it. Jurlique Spa at FireSky Resort & Spa is offering a Tuscan Wine Therapy Body Treatment. Enjoy wine-drenched Italian decadence, featuring a mix of Mediterranean olive oil, crushed grape seeds, blackberry fibers and red wine. The treatment is available for $125 per person for 60 minutes, including gratuity (regularly $150). The Rose Harmony Duo pairs a rose-petal soak with a rejuvenating massage, leaving your skin sweet-smelling and petal soft thanks to Jurlique’s signature rose petal body oil. This 90 minute treatment is available for $180 and includes gratuity (regularly $216).

Jurlique has other delicious (and calorie-free) Valentine’s Day offerings for all chocoholics. The Sweetheart Chocolate Facial & Lip Scrub marries enticing aromas, hold-and-cold sensations and a relaxing facial massage with the bliss of a milk-and-chocolate antioxidant mask. Available for $135, this 60 minute package includes a peptide-firming System or RAW Man Kit (regularly $194 – $204). The Peruvian Chocolate Pedicure, available for $52, pampers your tootsies with a soak, massage and mix of Bella Lucce products including a sugar scrub and moisturizer with prime-pressed cocoa butter, French cocoa absolute, chocolate extract, organic cocoa powder and pure Dagoba chocolate. During this 45 minute pedicure, guests will enjoy sipping hot cocoa and nibbling on dark chocolate. (regularly $72). Gift certificates are also available.

Tocasierra Spa offers Sweet Treat-ments
Tocasierra Spa at Pointe Hilton Squaw Peak Resort is celebrating Valentine’s Day for the whole month of February with three tantalizing spa package offers perfect for giving as a gift or enjoying as a couple. The Oh-So-Cocoa spa package is a chocolate lover’s paradise featuring a cocoa massage, an acai chocolate facial and a whipped cocoa pedicure. It is priced at $225. The 80-minute Oh-So-Inviting package, priced at $175, features a rejuvenating exfoliation using mango, exotic oils, and shea butter followed by a sugar butter body wrap and a relaxing massage.  Plus, the package includes a sugar smoothie lotion to take home.  For couples, Tocasierra Spa offers its Rekindle the Romance package featuring a 50-minute signature aromatherapy massage for two in the spa’s spacious couples’ suite. This package is available for $150. Tocasierra Spa also offers Valentine’s Gift Certificates.

Calorie-free Valentines at Tocaloma Spa
Tocaloma Spa at Pointe Hilton Tapatio Cliffs Resort has the perfect Valentine’s Day gifts – cupcakes and chocolates without the calories! The spa’s “Feeling Smitten” cupcake bath bombs turn baths into fizzy, decadent, bakery-scented soaks. Large cupcakes are available for $11 and mini cupcakes are $6. The cupcake bath bombs are available in three delicious scents: strawberry mint, vanilla lemon and hot mess, which is magnolia, pink hibiscus and peach. For chocolate lovers, Tocaloma Spa is offering “Chocoholicks,” which are tasty, lip gloss pallets with four enticing chocolate-y shades coupled with the calming aromatherapy effect of the cocoa’s natural scent. This sweet gift is priced at $35. Tocaloma Spa also has gift certificates available.

Escaping 

Romantic Rendezvous at FireSky Resort and Spa
Now and again, love birds must leave the nest to have a little fun. Kimpton’s FireSky Resort and Spa offers the perfect place to perch – with haute cuisine, a bottle of bubbly and a cinematic reason to snuggle. The Romantic Rendezvous package includes a four-course tasting menu for two at Taggia restaurant, a bottle of champagne delivered to the room and an in-room movie. The package, which is offered year-round, is priced from $279 and can be booked online.

Also on offer at Firesky for the month of February is Kimpton’s “Robe-mance” package featuring their special breed of snuggly robes in leopard- and zebra-print motifs. From Feb. 1-29, those who book a Robe-mance Package will enjoy deluxe accommodation, two silky soft new signature Kimpton bathrobes (a $180 value), which are made of 100 percent Turkish ring-spun cotton, and a $25 dining and beverage credit that’s perfect for a nightcap or breakfast in bed. This package is priced starting from $269 per night.

 

Every year, the turning of the calendar page tends to foster an “out with the old, in with the new” attitude – especially as America aims to shake the dusk of the Great Recession from its boots.

The same new-loving attitude also applies to social networking – not just at the dawn of a new(ish) year, but of each and every day. In case you didn’t notice the deluge, there are ever-increasing ways to be social and ever-evolving methods for managing our networks.  But while everything may be changing about how we connect with people, what hasn’t changed is that people are people. And as PR professionals, that’s what we’re about – people and building relationships with them.

Tricky.

Turns out some people are social, and some aren’t. Because there’s no one-size-fits-all relationship-building application (yet?), PR therefore requires an “hold onto the old, in with the new” approach. Our industry combines tried and true traditional practices with the latest and greates social media practices. (Case in point: This PR Daily article by Abbi Whitaker (@abbijayne) showcases how the hybrid strategy is ideal for connecting with reporters and bloggers.)

Holding onto the old is easy for us PR folks, but keeping up with the new can be challenging given our to-do lists. However, we simply have to. To quote expert Jay Baer, we must to be “smarter, faster and more social” because “speed wins in business.” His 15-minute video on The Power of Now – Connections 2011 leaves the viewer amped and ready to go, go, go! But just as you’re about to jump, you’ll realize you need more info before you do.

The good news is that there are plenty of places to get that info – including Baer himself, as well as other social media savants. The following quartet can help give us PR pros wings that Red Bull can’t. I recommend following them around online and learning what you can in 140-character-size and RSS-Feed snippets. And if you get the chance, catch them in person. They are real people, you know, or at least Jay Baer is, according our agency president…

1)      Jay Baer @jaybaer

2)     Scott Stratten @unmarketing

3)      Brian Solis @briansolis

4)      Mari Smith @marismith

Posted by: Michelle Olson | January 27, 2012

Dr. Doom Has Left the Building

Three years ago I attended the Urban Land Institute’s annual Trends Day and left wanting to put a gun to my head. The experts who I had learned to trust over several years of working in and around real estate in Arizona, had just told us the market would be sour for years. Emphasis on YEARS. Double emphasis on SOUR. There was no end in sight, they said, to an economic nose dive that had cost many people their livelihood when it started sliding in 2008.

Two years ago, at the same conference, the experts were predicting the newly named “Great Recession” was in full swing and still hadn’t hit the bottom. Not what the eager audience wanted to hear, certainly, and a weaker soul may actually have bought the gun this time. Fast forward to last year, and the theme of doom and gloom continued, but several experts felt the bottom had been reached. Halleluiah, I thought. We’re in recovery!

Not so fast, young Jedi, I later discovered. Business was definitely on the uptick for many, including my firm, thankfully. But the real estate market, foreclosures, short sales and availability of credit was still aching. “Skipping along the bottom,” they called it. As long as the occasional bump on the bottom doesn’t dislocate a disk, I thought to myself, and we got used to the new normal.

The same conference, held yesterday at the Sheraton Downtown Phoenix, drew more than 600 people eager to hear the economic and real estate forecasts for 2012. “Dr. Doom has left the building,” said Cushman & Wakefield broker Chris Toci. And better times are around the corner.  Yes! From his mouth to God’s ears, my conference companions mused.

There are numerous headwinds that still face the U.S. and Arizona, according to many of the speakers, but the strengths are many and I choose today to focus on those, as did many of the speakers. My top three:

  1. Retail sales are up and commercial rental rates are down: a good combination for luring first-to-market stores and restaurants to our fine state.
  2. Our region’s leaders, business owners, politicians and CEOs are all game for change and eager to avoid another structural recession in the future. How? By focusing our economic growth on new and fledgling industries while still supporting those that made us strong in the first place (real estate and tourism). Steve Betts, ULI Chairman, says to go for the HEAT – healthcare, energy (and education), aerospace and technology. All are already represented here and poised for growth.
  3. Business and industry leaders are “thinking new.” Drew Brown of developer DMB said that people are thinking differently and that consumer’s expectations are higher but they’re willing to make trade-offs to get what they want.

Bottom line…real estate is a good place to be investing in Arizona right now. Capital is available. Prices are good. The business community is energized again. We’re back, America.

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