Posted by: Veronica Graves | January 23, 2012

Case of the Mondays: “Get it First, But Get it Right”

In the field of media, there are a few quotes that are infamous, valuable and should never be forgotten. Unfortunately, this journalistic adage, “Get it first, but get it right,” was forgotten this weekend as a flurry of false news reports stated the premature death of former Penn State football coach Joe Paterno.

Pennsylvania State University’s Onward State publication, CBS Sports, the Huffington Post and BreakingNews.com were among the outlets reporting Paterno’s death more than 12 hours before he actually passed.

These types of incorrectly vetted news stories have many wondering if this is a result of technology, corporate pressure or both. It’s true that with Twitter, Facebook and online news sites and blogs, news travels faster now than ever. But is that a justified reasoning behind inaccurate reporting?

No matter the speed of technology or pressure to “break the story,” news outlets should be held to a higher level responsibility to report only correct, confirmed and researched information. In fact, the multi-facets of our advanced technology make the need for accuracy even more important.

And though the news outlets quickly responded with retractions and apologies, the damage was already done. In a time of grief, and a moment when privacy should have been granted, the Paterno family was forced to respond to the false reports. The premature articles also damaged the reputation of news outlets, reporters and editors.

With this story, we’re reminded of the importance of maintaining journalistic standards and to “get it first, but get it right.”

Follow Olson Communications, Inc. account executive, Veronica Graves, on Twitter at @vgraves.

Posted by: Veronica Graves | January 20, 2012

Happy Hour: Winter Cocktail Delights

 

Happy Friday, friends! Though the holidays may be over, the best parts of winter – the seasonal spices and unforgettable flavors – are still available at some of our favorite happy-hour hangouts. We recommend you hurry out to wet your whistle on the following wintry cocktails before spring drink specials make their debut. A few of our faves include:

Snuggle Up at El Chorro
Hot cocoa, peppermint schnapps and candy cane are the trifecta of cold-weather delights. El Chorro’s warm cocktail, the Snuggler, combines these three seasonal tastes for a perfect winter drink topped off with whipped cream.

Still Making Spirits Bright
Who says cranberries are limited to Thanksgiving and Christmas dinners?! At El Chorro, the Holiday Cosmo makes cranberries and apple cider fashionably delicious beyond the usual family-style feasts. Made with Finlandia cranberry vodka, cranberry juice, apple cider and fresh lime, this nip extends the warm holiday spirit well into the New Year.
El Chorro features happy hour specials from 4 – 7 p.m., daily. 

A Nod to Egg Nog
Hole-in-the-Wall at Pointe Hilton Squaw Peak Resort is keeping it simple with rich, nostalgic Egg Nog. Made with Jim Beam bourbon, Myers’s Dark Rum and the restaurant’s egg nog, this frothy winter classic is lip-lickin’ delicious.
Hole In The Wall is open seasonally, call for current hours at happy hour information 602-997-2626. 

Cinnamon Pinch
Putting a wintertime twist on a summertime tipple, Pointe In Tyme at Pointe Hilton Tapatio Cliffs Resort combines apple cider and a pinch of cinnamon for a Holiday Sangria that will change your perception of this Spanish drink.

A Winter ‘Rita
Margaritas are an Arizona cocktail staple. But Pointe In Tyme’s Ginger Rita ups the Southwestern ante on this beloved beverage with a dash of ginger and apple flavors.
Pointe In Tyme features happy hour specials from 4 – 7 p.m., daily. 

 

 

Posted by: Amanda Fier | January 19, 2012

Limelight: FireSky earns Green Key certification

Because everyone was busy having fun at the turn of the year (and giving 2011 the boot to make way for 2012), it’s possible you didn’t have the opportunity to read your local business news. We understand, and that’s why we’re pleased to bring you this Limelight post.

At the end of last year, Kimpton’s FireSky Resort & Spa upped its eco ante by earning Green Key certification. Green Key considers both specific green operations practices as well as those that are community-minded. The organization awarded FireSky a 4-Key rating – the highest designation given to any hotel in the Valley.  The Old Town Scottsdale resort – whose overall eco and brand-specific EarthCare practices tally more than 100 – is committed to green operations and endeavors that support local businesses, farms, artists and retailers.

The Arizona Business Gazette shared news of FireSky’s Green Key award in print and online, and the Phoenix Gazette included the announcement in its  ”What’s New January 2012″ edition. To read the full press release about FireSky’s Green Key certification, please click here.

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